BaaS: Business as a Service
Empowering vertical industry business outcomes through the serial and parallel combination of Discriminant AI and Generative AI. BaaS provides end-to-end closed-loop management, particularly in asset operations, taking responsibility for both the process and the final results. Outcome-driven, it enhances the usability, visibility, and commensurability of AI application efficiency in vertical fields, facilitating the improvement of operational efficiency in vertical industries. It is applicable in multiple scenarios, already covering the financial industry, insurance industry, e-commerce/leasing, and will extend its services to more vertical industries in the future.
Financial Industry Cloud
Insurance Industry Cloud
E-commerce, Leasing, and Other Industry Clouds
Financial Industry Cloud: This is a significant application in the financial sector based on the BaaS business. It uses Discriminant AI and Generative AI, as its foundation and covers specific business scenarios like credit, micro-business, and wealth management. It helps institutions acquire incremental customers while operating their existing customer base. By providing intelligent empowerment for asset and liability business with AI, it assists institutions in achieving core KPIs, improving the efficiency of asset operations in the financial industry, and charges technology service fees based on the scale of facilitated financial transactions.
In the phase of new customer operation
Leveraging BaaS Financial Industry Cloud as the engine and based on foundational AI capabilities, we have created a multi-channel product structure and a multi-dimensional operational system. This approach seamlessly integrates C-end users with B-end institutions, establishing an integrated end-to-end service within the financial scenario for new customer marketing. This facilitates the continuous enhancement of platform user retention and user value. (On one hand, beyond the top-tier industry resources, we have expanded traffic channels in various scenarios such as e-commerce, travel, payment, media, and education, lowering the cost of acquiring new customers. On the other hand, leveraging our self-owned platform, we have accumulated 50 million registered users. As repeat purchases from the existing user base increase, the average customer acquisition cost decreases. With the decrease in customer acquisition costs, we gradually achieve profitability.)
In the phase of existing customer operation
With macroeconomic policy adjustments and the evolution of banking business, institutions are shifting from acquiring new customers to deeper management of their existing customer base. The demand for supplier capabilities in system construction, precise selection, and result delivery is increasing. BaiRong quickly seizes this opportunity and differentiates itself from the current market by offering institutions a result-oriented end-to-end solution, enabling precise segmentation and real-time feedback and adjustment through AI intelligent robots, text message, and human engagement. This provides institutions with a full-service solution for existing customer operation, achieving their core KPIs.
Financial Industry Cloud
Insurance Industry Cloud
E-commerce, Leasing, and Other Industry Clouds
The insurance brokerage platform empowers agents through online CRM, profile analysis, and direct integration with core insurance systems, creating an efficient insurance marketing technology platform that leads the industry. It adopts a forward-thinking two-tier flat management model for distributing more commission incentives to brokers.
Online CRM
Direct integration with
core insurance systems.
Profile analysis
Financial Industry Cloud
Insurance Industry Cloud
E-commerce, Leasing, and Other Industry Clouds
By organically combining
industry Know-How with
AI technology.
We enhance asset
operational efficiency.
Assist vertical industries
in achieving digital
intelligence development.
Provide
comprehensive
empowerment.